When   first met Liu Yonggang, chairman of Beijing Zhongke Huayuan Sports Industry Co., Ltd. in Neiqiu County, Hebei Province, he was immediately infected by this energetic, sincere and easy-going, intelligent and humorous post-80s generation who has the courage to assume social responsibility. In his view, in addition to managing and operating well to generate profits, a company must also take the initiative to assume the social responsibility of the company; the same is true for an entrepreneur. He must not only know how to manage and operate a company, but also have the ability and strategies to make the company a leader and benchmark in the industry. He must also take the initiative and have the courage to assume the social responsibility of an entrepreneur. These are the qualities that make a company and its leaders trustworthy and socially responsible.

Win thousands of miles with product quality and integrity

    When talking about his company profile, Liu Yonggang introduced Dao Neiqiu County Beijing Zhongke Huayuan Sports Industry Co., Ltd. (https://www.zkhysports.com) is a professional company that produces rubber floor mats, colored rubber particles, plastic track engineering, indoor sports plastic floors, cement self-leveling, colored floors and other products and businesses. The company is located in Neiqiu County, the hometown of Xing Kiln in China (the holy place where the miracle doctor Bian Que practiced medicine). It is adjacent to National Highway 107 and the G4 Beijing-Hong Kong-Macao Expressway to the east. It has a superior geographical location and convenient transportation. Although Beijing Zhongke Huayuan Sports Industry Co., Ltd. is a relatively young company, it is strong, with more than a hundred employees, 8 production lines, a monthly production capacity of 30,000 square meters, dozens of product production technologies, and its own technical R&D team and elite sales team. The products currently produced have been sold to Hebei, Shandong, Henan, Beijing, Tianjin, Anhui, Shanxi, Hunan, Chongqing and other provinces and cities, occupying a certain market share. Now we are working hard to open up foreign trade sales channels and strive to go global.

Liu Yonggang said: "Since the establishment of the company, the company has adhered to the Company Culture of "brand, taste, and character", adhering to the business philosophy of "quality as the root, integrity as the foundation, enthusiasm as the spring, innovative development, and win-win cooperation", and shouldering the mission of "becoming a benchmark for rubber products companies, caring about corporate social responsibility, and serving the enterprise." With the historical mission of "adding energy to the industry  ", in line with the development idea of "I have what others don't have, I have excellence when others have, I am special when people are excellent, and I am new when people are special", we are committed to creating a new trend in the field of domestic rubber products and strive to become one of the most influential professional rubber products companies in the country!"

    Advocate and do a good job in low-carbon environmental protection

    Speaking of products, Liu Yonggang talks about them with enthusiasm. The company's current main products include rubber floor mats, colored rubber granules, plastic track projects, indoor sports plastic floors, colored floors, etc. The main features are low-carbon, environmentally friendly, beautiful and comfortable. It is mainly suitable for kindergarten venues, primary and secondary school sports equipment areas, national fitness path areas, park passages, pedestrian bridges, shooting ranges, gymnasiums and other sports venues. He had previously been in the refined oil and real estate business, and he knew very well that low-carbon and environmentally friendly industries would be a major development trend in the future, so he began to have the idea to get involved in such industries.

     In 2011, Liu Yonggang visited a kindergarten when he was on a business trip to Zhengzhou. He found that the ground and activity rooms of this kindergarten were covered with colorful floor mats similar to floor tiles. Being good at observation and thinking, he asked the kindergarten leader. The leader of the kindergarten told him that this was the rubber floor they had recently laid. It was not only comfortable and flexible to step on, making it less likely for children to be injured if they fell, but it was also very environmentally friendly, had a long service life, and the price was easy to accept...

    Liu Yonggang was instantly excited after hearing the introduction. He felt that the opportunity he had been pursuing had come. So he began to go to various places in Hebei for inspections, and he discovered that more and more people and units were slowly accepting this product. There were not many companies making rubber flooring in Hebei Province, and there was still a huge market that could be developed, and there was even a lot of room for development in the national market. More and more people and units are slowly accepting this product. So he felt that the opportunity had really come.

    Based on strong economic and talent strength, we strictly control product quality and corporate reputation. Now, the rubber floor, the flagship product of Beijing Zhongke Huayuan Sports Industry Co., Ltd. in Neiqiu County, Hebei, has been actually used and evaluated by customers. Not only has the Hebei market been fully opened, but they have also sold their products to many provinces and cities across the country. Liu Yonggang said: "Now their products have a good reputation among customers. As long as you have used their products, you will definitely become their loyal customers, and some customers have also introduced other new customers. This shows that the products of our Neiqiu County Beijing Zhongke Huayuan Sports Industry Co., Ltd. have not disappointed customers. We will continue our efforts and strive to make this business more solid and stronger."

Participate in public welfare and charity    assume corporate social responsibility

     There is another plot in Liu Yonggang’s heart that has not been erased for many years, which is to devote himself to charity and give back to the society. Now Beijing Zhongke Huayuan Sports Industry Co., Ltd. has taken the initiative to employ more than 20 disabled people and placed them in different positions according to their different characteristics. Every year, we select two to three kindergartens and primary schools in remote mountainous areas, donate money and materials to them, and lay rubber floors for free. In this regard, Liu Yonggang said: "When I was a child, my family background was also very poor, and I received selfless help from many people, so I have always been eager to develop myself and help those in need when I am able. As soon as the company was put into operation, we hired a large number of disabled people who were still able to work but were often idle at home, providing them with jobs, increasing their income, and allowing them to regain their jobs. I feel confident in my life that I am still a useful person, and it also reduces the pressure on society. We also often organize employees or friends to donate to kindergartens and primary schools in remote mountainous areas, donate money and materials, and lay rubber floors for them, so that they can have and enjoy the same treatment as children in the city. Every time I see a happy smile, I feel very touched and fulfilled. "

    In Liu Yonggang's view, in addition to managing and operating well to generate profits, a company must also take the initiative to assume the social responsibility of the company; the same is true for an entrepreneur. He must not only know how to manage and operate a company, but also have the ability and strategy to make the company a leader and benchmark in the industry. He must also take the initiative and have the courage to take on the social responsibility of an entrepreneur. These are the qualities that make a company and its leaders trustworthy and socially responsible. Beijing Zhongke Huayuan Sports Industry Co., Ltd. in Neiqiu County, Hebei Province is such an enterprise; Liu Yonggang is such an entrepreneur.